Our Story

Our story image

EmeMar was founded in June 2017 by CEO Mitch Tolo to support internationalization of Finnish companies into the Iranian market. Our head office is located in Helsinki, Finland, and we have additional offices in Accra, Ghana.

Today we employ five professionals and plan to expand rapidly by opening offices in new markets and recruiting new employees. Our services are available to companies from all developed markets — not only Finland — helping them expand into emerging markets and strengthen their position there.

While we originally supported expansion into Iran, we no longer cover the country because it has become less open to foreign companies.

Mission

We don’t only make plans — we build local presence that helps companies from developed markets win in emerging markets.

Vision

To become a leading growth enabler in emerging markets by combining international business knowledge with local expertise.

Value Proposition

We build local sales and market presence quickly, in a controlled and measurable way.

Our Values

Client Impact First

Real results over polished presentations.

Radical Honesty

Clear advice even when it’s uncomfortable.

Practical Excellence

Thinking that works in the real world.

Focused Impact

Fewer clients, deeper impact.

Our solution stands out because it is built by a company specializing in emerging markets, powered by talented local professionals with direct experience across multiple continents.